Specialized Practice

In-App Funnel Analysis Services

Independent diagnostic audits, event telemetry verification, and step drop-off consulting for mobile applications and complex web products.

Consulting Services & Funnel Diagnostics
Flagship Service 4 Weeks

Comprehensive In-App Funnel Diagnostic Audit

Our flagship 4-week deep advisory engagement delivering an exhaustive audit of your mobile or web app conversion paths, tracking telemetry, and …

Key Deliverables
  • ▹ Event Telemetry & Tracking Integrity Report
  • ▹ Step-by-Step Transition & Latency Matrix
Pricing Basis Fixed Scope Proposal
Inspect Scope & Workflow →
Consulting Services & Funnel Diagnostics
Team Enablement 2 Days (Workshop) + 1 Week (Review)

Custom Event-Based Drop-Off Workshop & Team Enablement

Interactive technical workshop series for engineering and product teams to master in-app telemetry modeling, schema design, and funnel analysis.

Key Deliverables
  • ▹ Customized Funnel Diagnostic Playbook Tailored to Your App
  • ▹ Live Interactive Event Schema Design Lab
Pricing Basis Fixed Workshop Rate
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Consulting Services & Funnel Diagnostics
Technical Schema Audit 2 Weeks

Event Instrumentation & Tracking Schema Review

A rigorous technical evaluation of your client-side event naming conventions, telemetry payload properties, and data dispatch reliability.

Key Deliverables
  • ▹ Standardized Event Taxonomy & Dictionary Blueprint
  • ▹ Payload Property Consistency Audit Across iOS, Android & Web
Pricing Basis Fixed Sprint Fee
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Consulting Services & Funnel Diagnostics
Monetization Audit 3 Weeks

In-App Checkout & Paywall Conversion Optimization

High-precision diagnostic auditing of in-app monetization funnels, payment gateway transitions, and subscription paywall conversion rates.

Key Deliverables
  • ▹ Cart-to-Confirmation Micro-Friction Breakdown
  • ▹ Paywall View-to-Trial / View-to-Purchase Ratio Modeling
Pricing Basis Fixed Project Fee
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Consulting Services & Funnel Diagnostics
Focused Funnel Audit 2.5 Weeks

Onboarding & Activation Step Analysis

Detailed micro-step drop-off analysis focusing specifically on user registration, permission prompts, and time-to-first-value pathways.

Key Deliverables
  • ▹ Micro-Step Onboarding Friction Heatmap
  • ▹ Permission Prompt (Notification/Location/Camera) Yield Analysis
Pricing Basis Fixed Project Fee
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Consulting Services & Funnel Diagnostics
Retention Analytics 3 Weeks

Retention Cohort & Churn Pathway Investigation

Investigation of longitudinal conversion milestones and post-activation drop-off pathways to understand why active users cease engaging.

Key Deliverables
  • ▹ Longitudinal Cohort Retention Curve Diagnostics
  • ▹ Leading Indicators of Churn & Inactivity Identification
Pricing Basis Fixed Project Fee
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Consulting Rigor

Every Audit Grounded in Event-Level Ground Truth

We do not sell pre-packaged software licenses. Our analytics team investigates your actual event logs, payload properties, user journeys, and funnel drop-off points to deliver clear, actionable remediation blueprints.

Explore Vertex Diagnostic Framework

Engagement Standard

  • ✓ 100% human analyst evaluation of tracking schemas
  • ✓ Verification against iOS & Android event lifecycles
  • ✓ Objective step drop-off root cause attribution
  • ✓ Direct collaboration with your engineering and product teams